TOMS x KELVIN LOPEZ
WHAT: The TOMS Artist Series celebrated LA-based artists who illustrated the important role that self-expression plays in supporting mental health. TOMS partnered with artist Kelvin Lopez to bring his design to life.
SCOPE: Senior direction leading the creative and marketing execution for this campaign. Worked with PAPERCLIP MEDIA agency in Los Angeles, CA and the internal team for the production, and asset creation for ecom, social, wholesale and PR.
PRODUCT: Footwear/ Impact.
